PicsArt Earns Triple Crown with iPhone Launch

Asia Pacific, Canada, Europe, Middle East, North America, United States

World’s Number One Photo App on Android and Kindle has its Sights Set on iOS Platform

05/01/2013 — MOUNTAIN VIEW, Calif. — (BUSINESS WIRE)

PicsArt, Inc., the world’s premier, full-featured mobile photo editor, is now available on iPhone after much anticipation from its passionate fan base. Having seized the number one spot among mobile photo editors on Android and Kindle, PicsArt is poised to dominate the mobile photography market on iOS, following a flood of demand from iPhone users. PicsArt, a self-funded and crowdsourced application, combines the complete functionality found in desktop editing and design tools with intuitive features that empower users to unleash their inner creativity and turn their photos into works of art.

“PicsArt’s iPhone launch is a testament to our growing, passionate community of users, whose thoughtful feedback has truly shaped PicsArt into the app it is today,” said Artavazd Mehrabyan, PicsArt’s co-founder and chief technology officer. “Since our founding, we have received countless messages requesting iPhone availability, many from those who switched devices and were unable to find an app with as robust a feature-set on iPhone, until now. We are confident the creative iPhone community will fall in love with PicsArt’s sleek and intuitive features that inspire the artist in everyone.”

The mobile photo editing market grows more crowded and complex every day and consumers have been vocal in their search for an app that delivers comprehensive features, while allowing them to freely share their photos wherever they want—without compromising privacy. Since its founding in November 2011, PicsArt has put its community first, taking their suggestions to apply dramatic improvements along the way. Loyal PicsArtists continue to show their overwhelming support as the app exceeded 500K reviews on Google Play with an average rating of 4.7 and surpassed 35 million downloads by the end of 2012.

PicsArt features a full art studio in a mobile photography solution, making professional-caliber tools easily accessible to the average consumer, allowing them to tap their inner artist and have fun creating their own masterpieces. PicsArt’s clean, simple and user-friendly design empowers consumers to create their unique photo styles in real-time, save them wherever they like or share them on any social media platform.

To learn more, please visit picsart.com, on Facebook at https://www.facebook.com/PicsArtPhotoStudio or on Twitter at twitter.com/PicsArtStudio.

About PicsArt

A division of SocialIn based in Mountain View, CA, PicsArt was born out of a sheer frustration that no free photo app seemed to have a robust feature set. When it launched in November 2011, there were many great one- or two-tool apps, but there wasn’t a single free app putting everything a photographer could ever want in one place. PicsArt remedied this problem and today, PicsArt dominates the Android market for photography. PicsArt consistently ranks in the top 50 free apps from Google’s Play store, and with more than 35 million downloads and growing at more than 3 million downloads per month, PicsArt’s development has only just begun.


CONTACT:

PAN Communications for PicsArt
Susan Frechette, 617-502-4300
picsart@pancomm.com
Twitter: @picsartstudio

KEYWORDS:   United States  Europe  Asia Pacific  North America  Canada  California  Middle East

INDUSTRY KEYWORDS:   Technology  Consumer Electronics  Software  Other Technology  Photography  Mobile/Wireless

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